The 'Green Magic' of the Games

A zero-waste event in the making

London Olympics Stadium

SITUATION: 8,500 tons of solid waste

  • London 2012 Olympic Games
  • 11 million people in attendance
  • London Organizing Committee of the Olympic and Paralympic Games (LOCOG), commit to making 2012 the very first ‘zero-waste’ Olympic and Paralympic Games, with sustainability at the heart of their vision.

SOLUTION: Compostable foodserviceware / Comprehensive waste stream management

  • 120 million pieces of packaging
    • 14.3 million Ingeo lined paper cups
    • 7.5 million heat resistance Ingeo lids
  • All responsibly made
  • All responsibly disposed of
  • Closed loop system, diverting all from landfill

London Bio Packaging at Olympics


  • Support LOCOG in their vision to host the world’s first truly sustainable Olympic and Paralympic Games, leaving a legacy far beyond the departure of the Olympic Flame.
  • Reuse, recycle or compost over 90% of Games waste.

London Bio Ingeo food servicewareOUTCOME:

Re-use (tonnes):   1,716
Recycling (tonnes):   2,908 
Composting (tonnes):   1,706 
Energy Recovery (tonnes):   3,795
Other (tonnes):   48
Total (tonnes):  10,173
% of total waste re-used  
recycled and composted: 
% of total waste  
diverted from landfill: 
Source: London 2012 Post-Games Sustainability Report

Marcus Hill quote


Worked with suppliers to bring in the best products to meet LOCOG's requirements

  • CountryStyle Group
  • NatureWorks LLC
  • Sita UK

London Olympics waste collection binsINGEO ROLE IN MEETING STRATEGIC OBJECTIVE

Provided a solution to meet LOCOG's specification of compostable heat resistant hot cup lids (CPLA) & Ingeo lined hot cups.

  • Ingeo-based food serviceware and packaging products
  • Ingenious materials from plants not oil
  • 100% annually renewable product
  • USDA BioPreferred and Biodegradable Products Institute (BPI) certified compostable

compostable Ingeo hot cupWHAT'S NEXT?

  • Continue the sustainability legacy of the Olympic Games by working with key partners noting recognizable waste stream logos (labeling and identification) to insure overall success.
  • Build new and strengthen existing partnerships with those involved in the Games Collaborate on sustainable events to promote the work at the Games and legacy post Games.


Event Outcome


waste recycled, re-used & composted


landfill diversion rate

Source: London 2012 Post-Games Sustainability Report

Zero Waste Action

Check out London Bio’s cool Olympic film:

London Bio Olympics video
watch now

Download Ingeo at the Olympics



Londong Bio Packaging

Compostable Packaging